Blog & News

For much of 2020, ‘normalcy’ became a decent memory. The past 16 months have been defined by adjustments, both big and small, that pushed the pandemic response forward towards a finish line we couldn’t yet see. We made sacrifices, we stayed home, and we canceled trips in the hopes that the coming months would bring […]

Without customers, business owners can’t sell their product or services. Without leads, businesses don’t have any customers. And without lead generation efforts… Well, how can you expect to have any leads? In many ways, attracting and retaining customers is a long-winded courtship. Businesses are expected to identify and, more importantly, intimately understand the wants, needs, […]